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Avg. Ad Position: definition
Avg. Ad Position: definition
Sidra Condron avatar
Written by Sidra Condron
Updated over a week ago

We calculate the domain’s average ad position using every instance that this specific ad copy ran. We also track the total number of advertisers and calculate that average.

“3 of 21 Avg Ad Position” means that this ad placed 3rd (on average) in a field of 21 advertisers (average) for each time it has run. Higher competitor numbers mean a more competitive field, and it takes stronger ad copy to rise to the top.

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